Campaign Sample: Holiday Loans

Campaign Sample: Holiday Loans2018-11-02T18:04:35-05:00

Project Description

Campaign Theme:
Spread More Holiday Cheer

Approach: The holidays are the perfect opportunity to originate smaller personal loans when gift giving spirit (and spending!) is turned up to 11. These themes tap into the amazing feeling of gift giving and how you can help members give even more gifts.

Target Audience: Existing members, mostly female, ages 24-59, household income of $125,000 and under.

Voice: This campaign is warm, friendly and family-oriented. It’s meant to get members into the holiday spirit and remember how good it feels to give gifts to others.

Goals: Origination of special holiday personal loans.

Ready To Get Started?

If this theme looks right for you give us a call or drop us a quick email with questions or thoughts. We can send you a downloadable folder with the final theme and/or design assets for your team to put to use. All design assets will be saved and delivered in working files as well as press ready files. You can manipulate each file as you feel fit. File formats will include all standard Adobe Creative Cloud formats. 


Headline Samples:
  • Spread the Holiday Spirit Far and Wide This Season

  • Want to Spread Even More Cheer This Year?

  • Holiday Helper

  • Make Some Room Under the Tree!

Sub Headline Samples:
  • Make sure everyone on your list gets a gift with a special holiday loan from [Credit Union name].

  • Give everyone in your life a gift this year with a little help from [Credit Union name].

  • Give your gift budget a boost this season with a holiday loan.

  • Guarantee everyone has something to unwrap Christmas morning with a little help from a personal holiday loan.

Possible Media:
  • Emails

  • Direct mail postcards

  • Digital ads

  • Posters (printed and digital)

  • Outdoor electronic billboard

  • ATM screen

  • Magazine ad

  • Newspaper ads

Sample Design :: Billboard

Sample Design :: Lobby Poster

• Vector graphics built in Adobe Illustrator.
• All colors are editable and easily changeable.
• Fonts interchangeable.